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Ilwoo Ju

Photo of Ilwoo Ju

Assistant Professor

Brian Lamb School of Communication 

Ilwoo Ju joins Purdue as an assistant professor of public relations and advertising in the Brian Lamb School of Communication and faculty fellow in the Cornerstone Integrated Liberal Arts program.

Ju completed a Ph.D. at the University of Tennessee and an M.A. at the University of Georgia, both in public relations, advertising, and applied communication. Prior to joining Purdue, he served as an assistant professor in the communication department at Saint Louis University and taught advertising research and planning and strategic communication.

Ju conducts research in the fields of advertising, PR, and marketing and health communication. His research addresses consumer health decision, advertising public policy, and pro-consumer issues in digital media communication contexts. He is an award-winning scholar of the American Academy of Advertising (AAA) Best Paper and Research Fellowship and served as a 2019 Advertising Educational Foundation (AEF) Visiting Professor in Chicago.