Branding

The College of Liberal Arts marketing and communications follows the Purdue University Marketing and Media branding standards.  You are encouraged to review Purdue University's branding and marketing standards.


Purdue Co-Brand Signature Logo


Horizontal

Each level (Primary and Secondary) of a horizontal co-branded logo is only permitted to contain one level of unit structure. (For example, the Primary Name could say “Agricultural Economics,” with the Secondary Name saying “College of Agriculture,” but this co-brand could not also include “Center for Global Trade Analysis”).

Horizontal Logo

Download: Black and Gold White and Gold Black Text Only White Text Only

Vertical

The vertical version of the co-branded logo is only permitted to contain one level of unit structure. (For example, the vertical version could say “College of Science,” or it could say “Department of Chemistry,” but not “College of Science - Department of Chemistry”).

Vertical Image

Download: Black and Gold White and Gold Black Text Only White Text Only

If you would like the EPS/CMYK files or a horizontal program specific lock-up, we can provide these for you upon request by contacting us at claweb@purdue.edu

Think Broadly Lead Boldly Wordmark

The Think Broadly Lead Boldly wordmark may be used in a message, ad, text body copy, or graphic. The Purdue Co-Brand Signature Logo *must* also appear somewhere on the same page or product space. The wordmark—or any other approved wordmark—can never be used alone in any instance. It is important to note, however, the two cannot be side by side. For example, the Purdue Co-Brand Signature Mark could be placed in the header, at the top of the page, and the Think Broadly Lead Boldly wordmark could be placed in the footer at the bottom.

Black and White Printing

Black and White Printing:

PNG

EPS

Color Printing

Color Printing:

PNG

EPS

Dark Background Print

Color Printing - Dark Backgrond:

PNG

EPS

Dark Background Digital Use

Digital Media - Dark Background:

PNG

EPS

Photo Background

Print or Digital - Photo Background:

PNG

EPS

Graphic Standards Guide: Think Broadly. Lead Boldly.


PowerPoint Templates

PPT Template 1 PPT Template 2PPT Template 3






Newsletter Template


Letterhead - Contact Marketing and Communication

When to use a Photo Model Release Form

In general, you do not need a signed photo release for photos taken in public places (around the fountain, while students are walking to class, and so on).  You do need a release when the person is clearly recognizable and is the main subject of the photo, if the subject is a minor, or if you have set up a photo shoot (such as in a classroom).  If you are unsure whether or not you need one, it is best to err on the side of caution.

You can download a copy of a release here.

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