Branding

The College of Liberal Arts marketing and communications follows the Purdue University Marketing and Media branding standards.  You are encouraged to review Purdue University's branding and marketing standards.


Fonts


Graphics

The EPS—or Encapsulated PostScript—format is a vector-based format that can be scaled (enlarged or shrunk) with no damage to the quality of the image. It must be opened with appropriate software such as Adobe Illustrator. Click here for more information.

The 600 dpi JPG images with color may appear to be broken when you open them in your browser. This is because the print-quality images use the CMYK color model, which may not be supported by older browsers. The images will download properly and should open in your desktop publishing software. This problem will only occur for the color graphics—the black versions will appear correctly even in older browsers.

Purdue Co-Brand Signature Logo

Purdue Mark with Liberal Arts branding

Black and gold -Horizontal

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EPS

Purdue Mark with Liberal Arts branding

White and gold - Horizontal

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EPS

Purdue Mark with Liberal Arts branding

Black and gold - Vertical

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EPS

Purdue Mark with Liberal Arts branding

White and gold - Vertical

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EPS


Think Broadly Lead Boldly Wordmark

The Think Broadly Lead Boldly wordmark may be used in a message, ad, text body copy, or graphic. The Purdue Co-Brand Signature Logo *must* also appear somewhere on the same page or product space. The wordmark—or any other approved wordmark—can never be used alone in any instance. It is important to note, however, the two cannot be side by side. For example, the Purdue Co-Brand Signature Mark could be placed in the header, at the top of the page, and the Think Broadly Lead Boldly wordmark could be placed in the footer at the bottom.

Black and White Printing

Black and White Printing:

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EPS

Color Printing

Color Printing:

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EPS

Dark Background Print

Color Printing - Dark Backgrond:

PNG

EPS

Dark Background Digital Use

Digital Media - Dark Background:

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EPS

Photo Background

Print or Digital - Photo Background:

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EPS

Graphic Standards Guide: Think Broadly. Lead Boldly.


PowerPoint Templates

PPT Template 1 PPT Template 2PPT Template 3






Newsletter Template


Letterhead - Contact Marketing and Communication

When to use a Photo Model Release Form

In general, you do not need a signed photo release for photos taken in public places (around the fountain, while students are walking to class, and so on).  You do need a release when the person is clearly recognizable and is the main subject of the photo, if the subject is a minor, or if you have set up a photo shoot (such as in a classroom).  If you are unsure whether or not you need one, it is best to err on the side of caution.

You can download a copy of a release here.

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