SEO | MetaData | Social Sharing
There's a new options for updating social media usage, meta data usage, and improvements for SEO. Read about these changes in this print friendly (and design friendly) pdf or below.
To effectively use metadata and improve the Search Engine Optimization (SEO) for your webpages; you can utilize the fully functioning metadata fields in Cascade.
Summary: Input the URL of an image you’d like to use for your social media sharing. Image size needs to be 1200px by 320px.
Teaser: This is teaser text that gets used when someone shares a link to your page.
Keywords: These are keywords that describe your site. Default keywords have been implemented across all sites that include the College, Purdue University, and Indiana.
Description: Include a short description that describes your website. If left blank, the college description will be substituted.
Author: You can list the author of the webpage.
Above is an example of what social sharing of a page can look like.
For this example:
Teaser: Love Liberal Arts // Purdue College of Liberal Arts
Description: Learn about Purdue University’s College.....
Author: John Purdue
Please Note: Keywords are used for the page metadata, not for the social metadata but they are still important to have on the page.