Majors and Minors
Each year, over 200 students graduate with a Bachelor of Arts Degree from Purdue's undergraduate program in Communication. Purdue's Brian Lamb School of Communication has long been regarded as one of the finest communication schools in the country with a strong commitment to undergraduate students. Because of this dedication to insure the best education possible, the school is enforcing a grade point requirement in order to decrease class size and to increase student contact with faculty.
All undergraduates begin their studies as pre-communication students and remain in this "major" until completion of the prerequisite courses. No other communication class except COM 100 or COM 114 may be taken until students are admitted as a communication major.
In order to be admitted as a communication major, students need to earn a 3.0 in COM 102, COM 204, and COM 318, and can repeat ONE course, ONE time. If you have questions about the GPA requirement you need to meet, please speak with your advisor.
All communication students receive a Bachelor of Arts degree from the College of Liberal Arts. After students have completed the pre-communication requirements with the necessary GPA, they can choose from five different majors:
Mass Communication (includes professional & journalistic writing; media & society, and media production)
Public Relations & Strategic Communication (includes PR, advertising, argumentation, & campaigns)
A general communication major requires 30 credit hours. The four other majors, that provide greater depth of study, require 42 hours.
Instead of focusing on a particular area students may choose to study communication in general.
The Human Relations concentration develops students' ability to analyze communication contexts, solve communication difficulties, and build productive relationships-both personal and professional. Courses include those focused on managing conflict, providing support, leading and influencing others, and presenting oneself effectively. Students learn to apply theory to practical problems through their coursework and a capstone internship or research experience. The concentration will help students prepare for a range of career options that require communication and "people" skills, including management, human resources, training and development, sales, social services, and counseling. It is also excellent preparation for law school or other graduate education.
Courses available in:
Professional & Journalistic Writing
Journalistic Communication includes writing for mass communication, public affairs reporting, advanced reporting, and copy editing. The study of journalism not only stresses reporting and writing skills, but also examines news as strategic communication.
Media & Society
Mass Communication classes analyze the mass media and the ways in which they influence individuals and societies through the creation of symbols. Through their studies, students investigate the role of mass media in society.
Telecommunications includes courses in video, digital and multi-media production. Courses translate theory of mass communication into practice.
Corporate Communication focuses on the theory, concepts, and skills necessary to understand how communication functions in and between organizations. Coursework provides a background in organizational development, communication training, personnel placement and assessment, supervision and management, labor relations, or internal communication systems development.
Courses available in:
PR includes instruction in persuasion, campaigns, writing, and image repair. The study of public relations provides a useful background for PR agencies, a company's PR division, or as a PR specialist or consultant.
Courses give undergraduates an understanding of the theory and practice of mass media advertising. This area emphasizes the planning, creation, and evaluation of advertising messages.
The College of Liberal Arts requires all students in the school to complete a core body of classes along with thier major required courses.
Download course information, requirements and plan of study for more information.
The School of Communication offers a minor in Communication to students of other schools.