Torsten Reimer

  • Associate Professor in the Brian Lamb School of Communication; Courtesy Faculty in the Department of Psychological Sciences
  • Ph.D., Free University of Berlin
    M.A., Free University of Berlin
    B.A., University of Tuebingen

Department Information

Communication // Faculty

Office Information

  • Research Statement

    Professor Reimer directs the Communication and Cognition Lab. The lab employs cognitive and social-psychological methods to test theories about communication and decision-making processes and outcomes. Studies in the lab examine decision-making processes in individuals, social groups, and organizations. Professor Reimer's research program has the overarching goal to explore how communication principles facilitate decision making by guiding information processing and reducing information overload. Applied topics include the design of persuasive messages and risk communication.
    Professor Reimer obtained a Ph.D. in Social Psychology from the Free University of Berlin and a Habilitation degree in Cognitive Psychology from the University of Basel in Switzerland. Before moving to the US, he worked as a research scientist at the Max Planck Institute for Human Development in Berlin (Germany). For his research and teaching, he received several awards including the College of Psychology's Award for Excellence in Research from the University of Basel in Switzerland, the Golden Anniversary Monograph Award from the National Communication Association, and the Dennis Gouran Award from the Group Communication Division of NCA. Professor Reimer served on the Board of Directors of INGRoup and chaired the Group Communication Division of NCA in 2013. In 2016, he was elected as incoming program planner and chair of the Social Cognition and Communication Division of the National Communication Association.


    2015-2016: Reimer, T. (PI); Gulich, M. (Purdue Office of Sustainability) (consultant); Overcoming Barriers to Recycling: The Role of Knowledge and Social Norms; Sponsor: Keep America Beautiful,; Graduate students: Chris Roland and Devika Banerji; 74,000 USD;

    2017-2018: Johnson, D. (PI), Delp, E., Jahanshahi, M., Kong, N. & Reimer, T. (Co-PIs); Decision Support for Flood Risk Mitigation: Automated Data Collection and Visualization Tools; Mellon Foundation; 139,000 USD;

    2017-2019: Leigh Raymond (PI), Ilias Bilionis (Co-Investigator), James Braun (Co-Investigator), Sabine Brunswicker (Co-Investigator), Travis Horton (Co-Investigator), Panagiota Karava (Co-Investigator), Srinivas Peeta (Co-Investigator), Torsten Reimer (Co-Investigator), & Laurel Weldon (Co-Investigator). Affordable NetZero Housing and Transportation Solutions. Purdue Grant Challenges Award, 300,000 USD

    Current Graduate Student Committees

    Dissertation Committees:
    Hayden Barber (Chair), Communication, 2017-; Kirsten Dolick (Chair), Communication, 2017-; Chris Roland (Chair), Communication, 2015-; Devika Banerji (Chair), Communication, 2014-; Ryan Cummings (Chair), Communication, 2013-; Doug Pruim, Communication, 2014-; Mysha Clark, Department of Forestry and Natural Resources, 2015-; Aiping Xiong, Department of Psychological Sciences, 2015-;Juling Gao, Department of Forestry and Natural Resources, 2015

    Masters Committees:
    Kelsey Eversole (Chair), Communication, 2017; Erica Ballmer, Youth Development and Agricultural Education, 2016



  • Representative Publications

    • Russell, T., & Reimer, T. (in press). Using semantic networks to define the quality of arguments. Communication Theory.
    • Teng, Y., Kong, N., & Reimer, T. (in press). Using agent-based interpersonal influence simulation to study the formation of public opinion. In J. Li, N. Kong, & X. Xie (Eds.), Stochastic Modeling and Analytics in Healthcare Systems (pp. xxx-yyy). Singapore: World Scientific Publishing.
    • Russell, T., & Reimer, T. (in press). Communication in workplace teams. In C. Berger (Ed.),   International Encyclopedia of Interpersonal Communication (pp. xxx-yyy). Routledge. 2,000 words
    • Reimer, T., Roland, C., & Russell, T. (2017). Groups and Teams. In L. Lewis & C. Scott (Eds.), International Encyclopedia of Organizational Communication (pp. 1-21). Hoboken, NJ: Wiley-Blackwell. 10,000 words
    • Reimer, T., & Russell, B. (2017). Binomial effect size display. In M. Allen (Ed.), Encyclopedia of Research Methods. Hoboken, NJ: Wiley-Blackwell. 
    • Gerber, D. E., *Reimer, T., Williams, E., Gill, M., Loudat Priddy, L., Bergestuen, D., Schiller, J. H., Kirkpatrick, H., Craddock Lee, S. J. (2016). Resolving rivalries and realigning goals: Challenges of clinical and research multiteam systems. Journal of Oncology Practice, 12, 1020-1028.  *Both authors contributed equally to the article.
    • Reimer, T., Russell, T., & Roland, C. (2015). Decision making in medical teams. In T. R. Harrison & E. A. Williams (Eds.), Organizations, communication, and health (pp. 65-81). Routledge.
    • Reimer, T., Jones, C., & Skubisz, C. (2015). Numeric communication of risk. In H. Cho, T. Reimer, & K. A. McComas (Eds.), The Sage handbook of risk communication (pp. 166-179). Thousand Oaks, CA: Sage Publications.
    • Russell, T., & Reimer, T. (2015). Risk communication in groups. In H. Cho, T. Reimer, & K. A. McComas (Eds.), The Sage handbook of risk communication (pp. 272-287). Thousand Oaks, CA: Sage Publications.
    • Kaemmer, J., Gaissmaier, W., Reimer, T., & Schermuly, C. C. (2014). The adaptive use of recognition in group decision making, Cognitive Science, 38, 911-942.
    • Luan, S., Katsikopoulos, K., & Reimer, T. (2012). When does diversity trump ability (and vice versa) in group decision making? A simulation study. PLoS ONE, 7(2), 1-9, e31043.
    • Blair, J.P., Levine, T.R., Reimer, T., & McCluskey, J.D. (2012). The gap between reality and research: Another look at detecting deception in field settings. Policing: An International Journal of Police Strategies and Management, 35, 723-740.
    • Reimer, T., Hertwig, R., & Sipek, S. (2012). Probabilistic persuasion: A Brunswikian theory of argumentation. In R. Hertwig, U. Hoffrage, & the ABC Research Group (Eds.), Simple heuristics in a social world (pp. 33-55). New York: Oxford University Press.
    • Reimer, T., & Hoffrage, U. (2012). Ecological rationality for teams and committees: Heuristics in group decision making. In P. M. Todd, G. Gigerenzer, & the ABC Research Group (Eds.), Ecological rationality: Intelligence in the world (pp. 266-286). New York: Oxford University Press.
    • Reimer, T., Reimer, A., & Hinsz, V. (2010). Naïve groups can solve the hidden-profile problem. Human Communication Research, 36, 443-467.
    • Reimer, T., Reimer, A., & Czienskowski, U. (2010). Decision-making groups attenuate the discussion bias in favor of shared information: A meta-analysis. Communication Monographs, 77, 122-143.
    • Skubisz, C., Reimer, T., & Hoffrage, U. (2009). Communicating quantitative risk information. In C. Beck (Ed.), Communication Yearbook 33 (pp. 176-211). New York: Routledge.
    • Hertwig, R., Herzog, S., Schooler, L., & Reimer, T. (2008). Fluency heuristic: A model of how the mind exploits a by-product of information retrieval. Journal of Experimental Psychology: Learning, Memory, and Cognition, 34, 1191-1206.
    • Reimer, T., Kuendig, S., Hoffrage, U., Park, E., & Hinsz, V. (2007). Effects of the information environment on group discussions and decisions in the hidden-profile paradigm. Communication Monographs, 74, 1-28.
    • Reimer, T., & Katsikopoulos, K. (2004). The use of recognition in group decision-making. Cognitive Science, 28 (6), 1009-1029.

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