Karen Korellis Reuther

Karen Reuther

Karen Korellis Reuther
BA 1979, Industrial Design
Partner, Cast Collective
Boston, MA






Karen Korellis Reuther is a multi-disciplinary, multi-cultural design leader whose experience includes industry-leading corporations, twelve years at NIKE, design consultancies, owning a design firm in Munich, Germany, and at Ziba, a world-class design and innovation firm where she was Director of Consumer Insights and Trends. Most recently she was President of the Design Management Institute, an international nonprofit that connects design leaders to the inspiration, knowledge, and community they need to succeed.

Reuther is a master connector, ensuring that insights translate to real and relevant solutions. As Global Creative Director at NIKE, she led the creative vision and implementation of design strategies from product creation to merchandising across footwear, apparel and equipment that leveraged the power and emotion of trend, color, and materials.

In addition to her work with Cast Collective she works as a creative advisor to firms including Pantone and RTT.  After graduation from Purdue, Reuther received a Masters in Business from Lesley University, Cambridge, MA.

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