BA 2000, Brian Lamb School of Communication
Vice President/Director, Starcom USA, Chicago, IL
Laura Bukowski is a VP, Director, on the Technology & Operations Solutions Lead Team at media agency Starcom USA. In her current role, she works on various projects managing process workflow, overseeing financial accountabilities for her clients’ media spend, and collaborating with her team and peers to find better, smarter, faster ways to work across the agency (or across agency teams).
In addition to client-focused initiatives, she is a member of the Product Acceleration Team, which is responsible for developing a culture of innovation and identifying the strongest ideas and best work for internal recognition as well as consideration for external accolades at prestigious industry awards shows like Cannes, The Effies, and Festival of Media. She co-leads the Intelligence Center on StarcomShare, an internal knowledge sharing resource for employees to utilize when developing POVs, best practices, and trends information. Additionally, Bukowski is the SMG Purdue Recruiting Team Sponsor, and enjoys going to campus each year to find the best and brightest students to join the ranks at Starcom.
She began her advertising career as an Associate in SMG’s Chicago office in June 2000. In the past 15 years, she’s worked on numerous blue-chip clients and categories, including Minute Maid, Procter & Gamble, Disneyland, PetSmart, Kashi, LEGO and Kellogg’s developing strategic plans across TV, Radio, Print, Digital, and Out-of Home and managed projects as well as teams.
Bukowski graduated from the Purdue University College of Liberal Arts in 2000, with a Bachelor of Arts in Communication, and minors in Psychology and Organizational Leadership & Supervision. When on campus, she worked at The Exponent and held the Advertising Manager Position senior year. She was also a member of the AAMB for three years, and enjoyed traveling to numerous bowl games with the football team.
She resides in Northwest Indiana, about 35 miles outside Chicago, with her husband and their chocolate lab, Wrigley. Although she embraces technology, she’s still a fan of the hand-written to do list and actual thank you notes. Her favorite things are traveling, reading, going to concerts, spending time with family & friends, and being an Auntie.