New Synergies, New Times

2004

EILEEN M. ANGELINI, STEVEN LOUGHRIN-SACCO,
WILLIAM J. THOMPSON
Taking French into the Next Century: The Development, Production, and
Dissemination of Multimedia Instructional and Promotional Materials

JAMES ARCHIBALD
Protection by (Dis)association

MARIA FLORENCIA TEBANO BASALUZZO
Language for the Professions: A New Perspective on Course Design

CONSTANCE S. BATES
As Business Globalizes,
So Should Country Names

MICHAEL BRYANT, DAVID SHEEHAN
Creative Internationalization: The Importance of Institutional Culture

CARLOS M. CORIA-SÁNCHEZ
Wanted: Literature in the Language for International Business Programs

ROBERT F. GRABOYES
Comment Dit-On «Standard Deviation»?:
An Effortless Business-Language Curriculum

STEVEN HEINE
Zen in the Workplace: Applying Anti-structure to Enhance Structure

ZHANNA KOROTKIKH
Preparing Professionals to Perform Better in Inter-cultural Contexts

GERMÁN TORRES
Do Not Throw Out the Baby with the Bath Water:
Alternative Ways of Explaining the
Latin American Crisis in the Spanish for Business Classroom

MARTA SZABO WHITE, JEFF RUSSELL, PHYLLIS WACHOB
Capitalizing on a Cross-Cultural Experiential Model—China,
Singapore, and the U.S.: Albion in China
Role-Play Negotiation Simulation Implemented in Singapore