Global Business Languages

Volume 2

 

CULTURES AND CROSS-CULTURAL AWARENESS IN THE PROFESSIONS


Cognitive Processes and Foreign Cultures


ARMANDO MAGGI

Translating Cultures: The Importance of "Historical Memory" in a Class of Business Italian


MICHAEL HAGER

The Language Learner and Culture in Doing Business




Cross-Cultural Material and the Classroom


YUMI ADACHI

Business Negotiations between the Americans and the Japanese


JUTTA BAILEY

The German Job Application: A Mirror of Culture


AKIHISA KUMAYAMA

The Interrelation of Japanese Language and Culture


DAGMAR WIENROEDER-SKINNER

Cross-Cultural Awareness in the Foreign Language Class: Differing Concepts of Space in Germany and the USA


BARBARA D. WRIGHT, ELAINE M. GEISSLER, and CHRISTINA E. COWELL

Achieving Linguistic Proficiency and Cross-Cultural Competence in the Health Professions: An Intensive Content Model

 



Studies of Contrastive Features of Different Cultures

 

DAWN BIRCH and JANELLE McPHAIL

The Impact of Accented Speech in International Television Advertisements


CHIN-SOOK PAK

According to Which Source? An Analysis of the Use of Attribution in
American, Spanish, and Mexican Newspaper Editorials


THÉRÈSE SAINT-PAUL

Business and the Semiotics of Food: American and French Cultural Perspectives


SALVATORE FEDERICO and CATHERINE MOORE

French Women in the Corporate World


JANET D. LEIN

The Changing Face of German Business: Causes and Consequences

 



Cross-Cultural Experiences and Practical Issues


NORBERT HEDDERICH

German-American Inter-Cultural Differences at the Workplace: A Survey


GILLES BOUSQUET

Beyond Appearances: Cross-cultural Analysis in a Business Internship Program with France


YOSHIMITSU KHAN

Tips on Doing Business in Japan

 



Review Article


ORLANDO R. KELM


Using Available Technology to Create Pedagogical Materials for Foreign Language


Reviews


Salvatore Federico and Catherine Moore, Cas pratiques pour le français des affaires (Allen G. Wood)


Gudrun Clay, Geschäftsdeutsch: An Introduction to Business Russian; Doris Fulda Merrifield, Deutsche Wirtschaftssprache für Amerikaner; R. Buhlmann, A. Fearns, and E. Leimbacher, Wirtschaftsdeutsch von A-Z (Erika Gautschi)


Nyusya Milman, Business Russian: A Cultural Approach (Zinaida A. Breschinsky)